The globally renowned jewelry retail chain Joyalukkas has announced ‘Joyalukkas Golden Carnival' to coincide with the peak summer shopping period in the UAE. Shoppers will get a chance to win the dream prizes at any of the Joyalukkas Jewellery showrooms across the UAE. This mega winning initiative will be one of the biggest winnings on offer during the summer months. “Our business is to cater to desires and aspirations of jewelry lovers and with the addition of mega winnings of 12 BMW 3 series cars and 2 kg gold we now hope to also make their dreams come true. For this summer we have planned exquisite collections, best prices and dream winnings so that shoppers during this peak buying period get the best for their money,” said Joy Alukkas, Chairman & MD, Joyalukkas Group. The Joyalukkas Golden Carnival is scheduled up to August 9, 2014 and in addition to the dream winnings of 12 BMW cars and 2 Kg gold customers are also being offered the ‘Zero deduction' scheme during the campaign period. Customers can exchange their old jewelry with a zero deduction in rate or weight against purchase of new jewelry. Joyalukkas has also introduced a host of new summer collections and designs in gold, diamond, polki, pearl, precious stones to meet the demand and expectation of the summer shoppers. ‘Joyalukkas Golden Carnival will be one of the biggest winnings this summer to excite the summer shoppers. Our objective is to make this summer special for every shopper at Joyalukkas' said John Paul Joy Alukkas, Executive Director of Joyalukkas Group. Joyalukkas Golden Carnival is one of the biggest promotional initiatives launched by the Superbrand for jewelry shoppers. The initiative will be simultaneously launched across all Joyalukkas showrooms in the Middle East and India. The winner of Superbrand status 5 years in a row has created this dream package of winnings based on in-depth research and understanding of customers needs and aspirations. – SG
