THE Company for Cooperative Insurance (Tawuniya) was honored as the most innovative insurance company of 2016 at an event held in Dubai last Jan. 26 by the International Finance Magazine (IFM), the leading source of information, analysis and insights for the global finance community. The IFM event was attended by government officials, CEOs and top executives from both the public and private sectors on local and regional levels. Dr. Obaid Al Zaabi, Chief Executive Officer of the Emirati Securities and Commodities Authority, Hani R. Al Hamli, Secretary General of the Dubai Economic Council and Saeb Eigner, Chairman of Dubai Financial Services Authority also graced the event. The 2016 IFM Award recognized Tawuniya for its high quality innovative products and services, especially the Smart Insurance Campaign. Through this campaign, Tawuniya launched its new interactive digital platform in English and Arabic. The launch of the smart insurance platform supports the directive of providing insurance services through a single platform keeping in mind high information security standards. The interactive platform gives customers access to Tawuniya's insurance packages easily and empowers them by enabling customers to directly register themselves, manage their accounts, and update insurance documents very quickly. This is indeed a realization of the website's slogan, Tawuniya: In YOUR hands. Majed Al-Bahiti, Marketing General Manager of Tawuniya received the trophy, saying "the IFM Award reflects Tawuniya's leadership in the insurance sector in Saudi Arabia for the last 30 years". Al-Bahiti stressed that «this honor comes as a result of the effort and the work of all the employees at Tawuniya in understanding the needs of our customers and in enhancing the insurance experience culture. We always focus on innovating and improving insurance products to meet the needs of our customers within the three key operating segments — Medical, Motor, Property & Casualty, and by creating number of innovative insurance packages for the SMEs sector".
