HUBLOT and Attar United officially launched the latest Hublot boutique in the Middle East, in Al-Khobar, Saudi Arabia. The 300 square meters boutique, the largest one for Hublot worldwide, is located on Al-Sheikh Avenue, one of the newest landmarks in the city, home to the most luxurious brands including Hublot and its most recent watch collections. The official ribbon-cutting ceremony was hosted by Ricardo Guadalupe Hublot's CEO, Marco Tedeschi, Hublot Regional Director Middle East & Africa, Mohammed Saddik Attar, CEO Attar United Company, and with special guest Eng. Fahad bin Mohammed bin Othman Al-Jubeir, Mayor of the Eastern Region. On Nov. 23, members of the local press visited the boutique on King Salman Bin Abdul-Aziz Road and discovered the latest Hublot watches, from the lovely Big Bang Broderie for ladies to the impressive Big Bang Unico Sapphire All Black for gents. Interesting discussions with Guadalupe and Tedeschi allowed journalists to learn more about Hublot's identity and its Art of Fusion concept. CEO of Hublot Ricardo Guadalupe said: "The boutique in Al-Khobar is our biggest worldwide and we expect it to do very well. Our customers in Saudi Arabia have shown increasing interest in our watches and this is our way of making sure we meet the local market demand." "We are happy to work with Attar United Company as our new partners in The Kingdom," shared Marco Tedeschi, Regional Director Hublot Middle East and Africa. "Relying on the group's support, we will be launching more Hublot boutiques within the Saudi market." Hublot collectors, VIPs and local personalities gathered at the boutique for the second part of the opening event. Guests tried their favorite Hublot timepieces and exchanged ideas with both Hublot management and members of Attar United about their preferences when it comes to watch designs and functionality. "We are proud to launch this new Hublot boutique which promises to be ‘first, different and unique' in our area. Our collaboration with Hublot is very important as we share the brand's values of delivering top quality and unique products to our customers," remarked Mohammed Saddik Attar, CEO Attar United Company. The new Hublot boutique in Saudi Arabia reflects the brand's characteristics: graceful design, elegant colors and perfect finishing. In line with Hublot's ‘Art of Fusion, the fantastic interiors combine several materials such as natural bauxite and ebony wood, creating a lavish yet warm environment. The boutique's opulent black marble façade stands as a gateway into a world of absolute luxury and refinement.
