Nespresso, the worldwide pioneer in premium portioned coffee, has opened its seventh boutique in Al-Khobar as part of its continued expansion plan. The new boutique was launched to meet increased demand as the community of Nespresso coffee lovers continue to group throughout the Eastern Province. This is a testament to the brand's growing popularity. Elie Sioufi, CEO of Alsoukya International Company, exclusive distributor of Nespresso in Saudi Arabia, said "it is known that the Saudi market is one of the biggest markets in the world consuming and tasting coffee according to recent reports posted by Saudi experts, and this opening comes after a series of successes in the Saudi market for Nespresso to meet the growing demand for coffee. We are very happy to be present in all parts of the country and to offer coffee lovers in Saudi Arabia a chance to experience and taste the Nespresso high-quality coffee along with its innovative machines and online portal." Pierre Debayle, Regional Manager of Nespresso Middle East, Africa and Caribbean, also said: "Nespresso has shown continuous growth in the Kingdom and huge success in the past years as well. We are eager to continue this success and these achievements in the Kingdom for our loyal customers in Saudi Arabia." During the opening ceremony invitees could enjoy a fascinating performance of the sand artist Eng. Zahra Al Naser telling the story of the latest Limited Editions Umutima wa Lake Kivu and Tanim de Chiapas. Later they could participate in coffee recipe creations and taste them. Al-Gossaiby Village was selected as the location of the latest Boutique as the area is a great destination for shopping and gastronomy. The Al-Gossaiby Village Nespresso Boutique is both sleek and stylish, offering a warm, inviting environment for the consumers, designed to provide a personalized service and respond to the specific needs of Nespresso clients. For those who prefer a full immersion in the art of Nespresso coffee tasting, a Coffee Specialist is at hand to guide them through the extensive selection of Grand Cru coffee, creating a personalized journey for each client from the beginning. Visit the latest Nespresso Boutique in the Kingdom of Saudi Arabia to indulge in the ultimate coffee experience.
