MOHAMED Yousuf Naghi Motors (MYNM), authorized dealer of Jaguar Land Rover (JLR) in Saudi Arabia, is proud to announce the launch of a new and ambitious Remote Service program to facilitate customer service in distant locations across the Kingdom, starting in Abha City as a pilot. The facility commenced operations last May 30, and conducts periodic and minor to medium service tasks, such as oil change and brake maintenance, in addition to other limited repair and maintenance jobs. Moreover, JLR provides a fully equipped LR4 vehicle for emergency support and roadside assistance to customers in the same area. The Remote Service program demonstrates MYNM-JLR distinguished aftersales approach, which operates under the renowned “Customer 1st” slogan. It is designed to provide utmost convenience and peace of mind to customers living in distant locations across the Kingdom, while exceeding their expectations. The first JLR Remote Service center will be located at the Al-Mutamiez Centre/Castrol on the Abha/Khamis Mushet road before the airport bridge. Initially, JLR services will be carried out for one week of every month, by two certified JLR technicians who will be sent to spend the week in Abha. For more convenience, a range of spare parts are maintained on site to carry out the required tasks. Customers need to book an appointment in advance to service their vehicles, by calling the Customer Care center on the toll-free number. Those who cannot bring their vehicles to the service center for any reason can request an onsite visit by the mobile service vehicle. Amr Badghaish, Marketing Director of MYNM-JLR, said “we are extremely excited to embark on such an ambitious project that embodies our relentless pursuit of industry leading aftersales practices. Our idea was not a spontaneous decision, but rather the result of a thorough analysis of market potential and customers' needs. As soon as the pilot facility proves the viability of our business case, we will commence on a promising expansion campaign that will bear fruit in the form of more Remote Service centers across Abha.” Detailing the benefits of the service, Brendan O'Hara, National Service Manager at MYNM-JLR, said “being able to service customers conveniently in remote locations empowers our business further, as it shortens the travelling distance of customers and reduce capacity from existing workshops. It also attracts new clients to our brands and helps retain existing ones. I am confident those factors will turn our highly acclaimed aftersales service into a legendary one.” — SG
