RIYADH — Virgin Megastore showcased its expertise as a leading retail outlet of the world's top electronic appliance and gadget brands as it brought distinguished journalists and influential social bloggers based in the city of Riyadh for a tour of their top-notch shop located at the Al-Nakheel Mall. The key objective of the media tour was for members of the media and social bloggers to be well acquainted with Virgin Megastore's comprehensive offering of over 25,000 products on display and for sale at very competitive prices at the store, as well as its other departments that provide market-leading after sales support and services. Among the diverse range of products highlighted in high-end and attractive display setups during the media tour included laptops, iPads, mobile phones, books, magazines, gifts and accessories, as well as several entertainment products such as video films, documentaries and DVDs that meet the requirements and aspirations of all segments of the Saudi market. In his brief message to the guests, Mohammed Ramadan, general manager of Virgin Megastore, expressed his delight and gratitude at the positive response of the media and for their acceptance of the invitation to visit the Virgin Megastore shop at Al-Nakheel Mall. Ramadan further said: “The visiting media had the opportunity to witness in person and learn a lot about Virgin Megastore's expertise in this field. As demonstrated by our 40 shops across the Middle East, five of which are in the Kingdom, this expansive 1,217 sq. meter store in Riyadh is a living proof of our globally recognized platform of presenting such products in a modern and innovative style that appeals to and meets the needs of Saudi customers, particularly the young generation.” The tour covered different departments of the store, such as the books and gifts section, as well as the dedicated Apple section at the electronics department. This area enables visitors to navigate through all Apple products on display and enjoy a truly unique shopping experience. After the tour, the visiting media expressed their admiration for the entire look and feel of the store, as well as the wide array of products available. They also conveyed their happiness and delight for the opportunity to see how such hi-tech products are displayed and sold. Virgin Megastore hosts a plethora of international brands such as Apple, Samsung, Nikon, Blackberry, Microsoft, Yamaha, Lenovo, GoPro and Adobe. Additionally, dozens of other well-known brands that have made Virgin Megastore a top-ranked electronics technology products shop are likewise available. — SG
