Porsche Saudi Arabia, in the presence of Michael Müller, Executive Director, Porsche and Volkswagen- KSA, and Mark Sinclair, General Manager, Porsche- SAMACO, organized a lifetime opportunity for the Porsche enthusiasts on May 8-9. The exquisite event was not just a “test drive” venue, but a chance for Porsche fans to experience the full power of the entire Porsche line available in KSA sitting in the passenger seat, while the professional instructors gave them an unforgettable adrenalin rush and a great Porsche experience. The expert instructors, coming especially from Germany for this occasion, dwelled into the technical specifications of each of the following models: Boxter, Cayman, 911, Panamera, Cayenne, and Macan, and what makes each a master piece on its own. The overall experience exceeded all of the guest's expectations, who expressed their great joy and excitement for having been a part of this exclusive and unprecedented event. A large number of VIPs attended the special event which aims at increasing awareness of “technologically advanced vehicles” under Porsche's umbrella — both on the race track and on the streets. It supports, as well, its position in the market and promotes its cars to the Saudi elite and sports car enthusiasts alike. Müller noted the importance of such events in KSA as they let guests experience Porsche's performance and superiority. He added “Porsche as a brand enjoys worldwide exclusivity, which is the result of its state of the art cars that are unique in every aspect and in every market. Saudi Arabia is no exception, and is certainly a vital and a priority market for us. Porsche, through such events, not only promotes its cars, but aims, as well, at enhancing the driving experience as a whole, while emphasizing the unmatched sporty and safe features, and the ultimate driving experience that comes with the privilege of owning a Porsche.” Throughout the event, guests had first-hand experience in testing out the power of German engineering via these legendary Porsche cars. They also experienced the different facets of the cars performance in terms of braking, stability, handling, and performance on both the streets and the race track. The last phase of the journey was a true testimony of the unmatched performance of this iconic brand. Under perfect weather conditions, the guests sat in the passenger seat, while the professional sport drivers pushed the cars to their maximum speed and demonstrated their full capabilities through professional racing skills. — SG
