ASUS, a leading enterprise in the new digital era, has developed revolutionary products – Transformer Book, T100 and Transformer Book Trio. These unique products are ultra-portable, highly user-friendly and extremely productive. ASUS launches these products today (Dec. 31) at Sheraton Hotel, Riyadh. Leon Yu, Regional Head of ASUS; Mahiuddin Khasru, Business Development Manager at ASUS; MT Ma, Country Product Manager for notebooks at ASUS and Yasin Chen, Country Product Manager for Tablets are present at the launch event. Transformer Book T100, and Transformer Book Trio are the latest models in a wide range of mobile and desktop computers from ASUS that will transform your expectations about technology. Jonney Shih, Chairman of ASUS, said “the ASUS Transformer Book T100 is a perfect transformation of a PC as it has features like full compatibility, detachable touch screen, immersive entertainment and exceptionally long-lasting battery. This new product from ASUS will simply transform consumers' expectations from the upcoming technology.” “It is truly a game-changer for today's mobile lifestyle,” he added. Both ASUS Transformer Book T100 and ASUS Transformer Book Trio, have a two-part dockable design which is a dynamic combination among high productivity feature of a laptop and portability of a tablet. However, the most important feature is the flexibility to switch between laptop and tablet features in an instant. Transformer Book Trio goes further still, with a keyboard dock that packs its own processor, so it can also be used as a self-contained desktop PC when its display is detached for use as a tablet. ASUS Transformer Book T100 is a rare combination of a high mobility notebook and a tablet. Featuring a sleek design and durable finish, Transformer Book T100 is one of the lightest ultraportable devices in the market. It is apt for smooth multi-tasking performance and incredible energy efficiency that can last up to 11 hours on battery power. ASUS Transformer Book Trio is a new breed of ultraportable device which is a perfect unification of a laptop, tablet and desktop PC. Powered by a 4th generation Intel Core processor in Windows 8 laptop mode, the 11.6-inch display is capable of detaching itself from the ‘PC Station' keyboard dock and thus can be used as an Android tablet with its own Intel® Atom™ processor. The dock can then also be used as an independent Windows 8 desktop PC when connected to an external monitor. ASUS previously showcased the two new Transformer Book ultraportable devices at an ASUS product launch event during Intel Developer Forum (IDF) 2013. Transformer Book T100 and Transformer Book Trio are the latest additions to the wide range of mobile and desktop computers market. — SG
