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Sony launches VAIO range for Windows 8
Published in The Saudi Gazette on 09 - 11 - 2012

RIYADH — Modern Electronics Company Ltd (MECL), a subsidiary of the Al Faisaliah Group, and Sony, the leading consumer electronics brand, have unveiled the latest VAIO range of laptops and touch models for Windows 8 at the Cristal, Al Faisaliah Hotel, Riyadh.
The ceremony was attended by Prince Mohammed Bin Khaled Abdullah Al Faisal, President & CEO of Al Faisaliah Group, Samir Noman, Managing Director, Microsoft Middle East and Africa, Bader Al Swailem, Managing Director of MECL/Sony and Kazuteru Makiyama, Director of Sales and Marketing of MECL/Sony.
The new VAIO line-up from Sony puts touch right at the heart of your personal computing experience. Purpose-built to make the most of the new Windows 8 interface, Sony's industry-leading touch range includes the VAIO Duo 11 and the VAIO Tap 20. With new ways to combine work and play, the new VAIO touch models have been built to make it easy to switch from a productive work-day to pure entertainment. Showcasing the power of Windows 8, the brand new VAIO models make work and play beautifully intuitive – whether you're relaxing at home or on the move. Stylish notebooks, an innovative slider hybrid, a family-friendly PC and an elegant Ultrabook,
make up the 10-point multi-touch screens in the new VAIO collection.
Sony redefines the portable PC experience with the versatile VAIO Duo 11 which transforms almost instantly between a power-packed Ultrabook and a multi-media tablet with scratch-resistant glass. With Sony's high-build quality, VAIO Duo 11 features a durable Surf Slider mechanism to switch smoothly between keyboard and tablet for a dual functioning computing experience. Slim and light, VAIO Duo 11 weighs approximately 1.3kg and features an 11.6-inch screen and is hand-built in Japan with quality craftsmanship that only Sony can deliver.
One can pick up the VAIO Duo 11 in one hand and use in tablet mode to browse the web or enjoy music and videos while one is traveling. In the office, one can slide out the keyboard and maximize productivity with a fully-featured PC powered by the latest 3rd generation IntelCore processors.
The VAIO Duo 11 puts touch and handwriting right at the heart of your Windows 8 computing experience. Write, sketch and interact with media and applications on the responsive, touch capable, super-bright, and full-high definition OptiContrast panel. A unique pressure-sensitive digital stylus gives the satisfying, expressive feel of handwriting directly on the touchscreen. Make notes, sketch diagrams or highlight key points on PowerPoint presentation with accuracy and speed. Smart text recognition even lets one quickly convert handwritten notes to text for easy archiving and searches.
Despite its compact size, the VAIO Duo 11 is ready for business use with a full complement of ports and interfaces including Bluetooth Smart Ready, USB 3.0, HDMI, Ethernet and VGA video ports. You won't be slowed down when you're in a hurry with Quick Boot that gets you up and running in seconds. When you need a break, the VAIO Duo 11 powers down into a deep energy-saving sleep mode, keeping documents safe and with RapidWake + Eco and every thing is ready for instant wake-up, just as you left off.
Marrying the tablet and conventional desktop PC, the new VAIO Tap 20 from Sony transforms home computing into a fun, engaging experience. Featuring a large, fully-adjustable 20-inch touchscreen and integrated battery, the VAIO Tap 20 offers new usage opportunities for individuals as well as the entire family.
The versatile VAIO Tap 20 is designed to leverage the intuitive ease of Windows 8, opening up exciting new possibilities to interact with apps and your media collection.
The portable, battery-powered VAIO Tap 20 fits right into any living space from bedrooms and kids' play areas to the kitchen or garden. You can lay it flat on a coffee table and let everyone join in using the large multi-touch screen.
Flip out the in-built stand and tilt the unit at a comfortable angle for “lean back” photo and movie editing by touch, or stand it upright and use as a fully-functioning desktop PC. It's easy to work on documents, surf the web or check emails with the supplied wireless keyboard and mouse.


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