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Canon launches smallest, lightest full-frame camera
Published in The Saudi Gazette on 25 - 04 - 2013

JEDDAH – Ali Zaid Quraishi, Canon's authorized distributor of retail products has announced the regional launch of Canon's latest DSLR – the EOS 6D for the Kingdom's serious photography enthusiasts. A similar size and weight to the EOS 60D, the EOS 6D is the world's lightest DSLR to feature a full-frame CMOS sensor, making it ideal for travel, portrait and landscape photographers. The model was debuted at a launch event involving resellers in Riyadh and Jeddah recently.
“Digital SLR photography has captured the imagination of consumers globally. Every year, more and more individuals are looking to record key life events with unrivalled quality or to test and explore their creativity. The EOS 6D will certainly satisfy the creative vision of the Kingdom's thriving photography community, as it creates a new entry point into Canon's full-frame line-up, and is perfect for those who want greater control over the depth of field,” said Hendrik Verbrugghe, Marketing Director, Canon Middle East.
The EOS 6D combines a powerful, full-frame imaging system and superior low-light performance with a compact, robust and lightweight design. For the first time in any EOS model, Wi-Fi and GPS connectivity are included, empowering photographers to capture stunning images on the move, tag them with location information and wirelessly transfer them to a computer, the cloud, or smartphones.
“The EOS 6D is an excellent addition to the Canon DSLR line-up in the Kingdom. Being able to offer an affordable full-frame DSLR camera, which is also the world's lightest model is certainly welcomed by the Kingdom's growing photography community,” commented Firas Yassine, Division Manager, Ali Zaid Quraishi & Brothers Co.
The first ever EOS to feature integrated Wi-Fi connectivity, the EOS 6D enables photographers to share their work immediately after shooting. Images can be wirelessly transferred to external storage devices, uploaded to Facebook and YouTube, or printed wirelessly using a Canon Wi-Fi enabled printer. Alternatively, movies and images can be viewed on DLNA-enabled HDTVs – enabling high-quality, big-screen viewing. By wirelessly connecting to a smartphone, photographers can also remotely control the camera, adjusting shooting settings and focus before remotely triggering the shutter and viewing the captured image.
Benefiting from 25 years of EOS innovation, the EOS 6D features a newly-designed 20.2 megapixel full-frame CMOS sensor that allows photographers to produce poster-sized prints, or to crop into their shots with no compromise in quality. A native ISO range of ISO 100-25,600 (extendable to 50-102,400) also makes capturing crisp, natural shots in near darkness easier than ever before.
A new 11-point AF system also offers the strongest low light performance of any Canon AF system to date. With focusing down to EV-3, the equivalent of moonlight, subjects remain in-focus in even the most challenging lighting conditions – offering the freedom to shoot landscapes or portraits at night and capture the true atmosphere of the scene with minimal noise.
The inclusion of a full-frame sensor offers greater control over depth of field in portraits, allowing photographers to easily isolate their subjects with attractive background blur. With the EOS 6D, photographers can now also explore the full potential of their wide-angle EF lenses to capture every detail of a sweeping landscape, with models ranging from 8mm to 800mm. Additionally powerful DIGIC 5+ image processing offers a host of automatic modes and creative shooting features, complementing full manual controls to offer total flexibility to a wide range of users.
Measuring just 144.5 x 110.5 x 71.2mm and weighing 770g , the EOS 6D is the most compact full-frame EOS DSLR ever manufactured. Its dust and drip-proof, part-magnesium body offers robust protection and an intuitive button layout for easy control. – SG


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