JOTUN, one of the world's top paint products manufactures and suppliers, has launched two new innovative products adding to their Fenomastic family (Fenomastic Hygiene and Fenomastic Stain Resistant). Fenomastic Hygiene is an exclusive high quality product that prevents the growth of bacteria and fungi in highly humid areas like kitchens and bathrooms where the chances of germ growth are high. On the other hand, Fenomastic Stain Resistant is uniquely formulated to prevent the stain penetration through the paint films. This allows the product to become easy clean regardless of number of times it is washed. The new range of Jotun's professional Fenomastic Paints is a perfectly consumer-oriented product line devised using innovative paint formulae after a thorough research of consumer needs and offers exclusive characteristics. Apart from being washable, Fenomastic Hygiene paints are made of anti-germ formula that contains anti-bacterial and anti-fungal properties with low VOC (volatile organic components), unique HCT (High Crack Tolerance) and low flame spread. Similarly, Fenomastic Stain Resistant Paints have long lasting colors, superior coverage quality, and easy maintenance of the original looks along with easy clean trait. Alaa Alharbi, Interior Product Manager, said “Fenomastic Hygiene paint products are an apt choice for kitchens and bathrooms, while Fenomastic Stain Resistant paint products are best for living rooms, kids' rooms, hallways and staircases. However, both products are safe to be used in other parts of the house as well depending on the consumer's requirement and modern lifestyle." “Apart from being lead-free, durable, washable and odorless, our Fenomastic family range has outstanding qualities like superior hiding & adhesion, smooth finish and non-yellowing properties," he added. Keeping in sync with its reputation of being a futuristic global company, Jotun has once again upgraded its product range to effectively meet the requirements of the flourishing Middle East Interior Paint Market. — SG
