The Saudi Convention & Exhibition General Authority (SCEGA) launched today the Saudi International Motor Festival (Autoville) as the largest interactive event of its kind in the world of motors in the Middle East region. SCEGA organizes the Festival from January 8 to 14 at Dirab Square Circuit in Riyadh. Car enthusiasts and fans will have fun and excitement through seven main zones: Adventure Live, Advanced Car Show "OEM", Rare Car Forum, Buggy Storm, "Earl Music" and Arobots, in addition to the Automobile Club Show. "Autoville" festival will cover an area of 1.7 million square meters as the audience will share the atmosphere of excitement and enthusiasm with the stars of art and displaying cars from all over the world through car shows, driving trial tests and distinctive speed tests suitable for all age groups, in addition to exploring the latest developments in mobility. Also, the Saudi International Autoville Festival will witness a number of concerts by a group of Arab and international artists. For his part, the acting CEO of SCEGA Amjad bin Essam Shaker confirmed that the Autoville festival sets unprecedented horizons for the exhibitions, convention, conferences and entertainment sectors in the Kingdom of Saudi Arabia, as the Authority was keen to present the event in a proper manner and provide all the necessary capabilities to bring this pioneering festival into reality, pointing out that the festival enriches efforts to support the tourism and exhibition sectors, through public displays of cars and motorcycles, and awareness and promotional shows that will attract experts and vehicle enthusiasts, as well as the audience with the participation of more than 100 globally prestigious brands in the engine industry, explaining that Autoville festival constitutes a valuable asset for the Saudi exhibitions and conferences sector, as it was able to attract many large investors in the sectors of exhibitions, festivals, cars and their accessories. Car enthusiasts can take part in special events at Autoville festival, notably the School of Drift with Chelsea DeNofa; RTR Professional Driving Course; Tokyo Drift - Driving Experience and Suzuki Swift - On Track Driving Experience, which provide the opportunity for the public to accompany celebrity racing drivers to live real action and excitement scenes. A number of famous Motorcycle Rallies, Events & Shows will participate in Autoville festival, including the Saudi professional race driver Abdulhadi Al-Qahtani, the two-time Guinness World Record breaker in drifting races as well as racing drivers' celebrities: Ken Block; Vaughn Gittin Jr.; Remy Brouard and many others. The management of (Autoville) has officially started selling tickets for the events of this International Festival through the Festival website www.autoville.me.
