JEDDAH: Bakhashab Brothers Holding Company, the authorized dealer of Isuzu Motors Ltd in Saudi Arabia, held the first in a series of draws for recent buyers of Isuzu trucks. The winners take home a Citroen C3 each. The company will give away more than SR1 million during the promotion period. Under the slogan “Buy Isuzu Trucks and Pick-ups for your Job, Get a Car for your Family”, which means that anyone who purchases any Isuzu vehicle has a chance to get a Citroen C-3, the campaign, which started in August and end by February 2011, will hold four draws at the end of each month, with four customers having the opportunity can get a vehicle in each month. That is to say, everyone has a chance to get a Citroen C-3. Hisham Khalid Bakhashab, president of Bakhashab Brothers Holding Company, said the company had maintained its dominant position as the leading supplier of trucks in Saudi Arabia, in spite of the economic recession. “These are tough times around the world, especially for the automotive business. But in spite of that, Isuzu vehicles have continued to perform very well in Saudi Arabia. In fact, our market share in the light duty truck segment is almost 70 percent and we also exceeded our sales in 2010 by 40 percent compared to the same period in 2009. This shows that Isuzu N-series trucks are the most reliable, hard-working, value-providing trucks for Saudi companies, private businessmen and individual truck drivers of all ages and professions,” he added.
