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BMW sales in Middle East increase 13 percent in H1
Published in The Saudi Gazette on 16 - 07 - 2010

BMW Group Middle East has completed the first six months of 2010 with a 13 percent sales growth over the same period in 2009. Across 14 Middle East markets, the world's most successful premium automotive manufacturer delivered 8,096 BMW and MINI vehicles to customers, signaling the underlying strength of both brands in the region.
The company made gains virtually in all 14 Middle East markets. Pakistan and Yemen achieved record sales for BMW with both markets more than doubling year on year sales with Pakistan up 180 percent (14 vehicles sold) and Yemen up by 105 percent (39 vehicles).
Other markets that recorded double digit growth were: Syria with an increase of 65 percent (742 cars); Abu Dhabi up 38 percent (1,707 cars), the highest number of vehicles sold across the region, and the Kingdom of Saudi Arabia, where sales increased by 19 percent (1,478 cars). Oman and Bahrain also logged gains at 9 percent (304 cars) and 4 percent (319 cars), respectively.
BMW's flagship BMW 7 Series remained the top selling model with 2,402 cars sold an increase of 16 percent, followed by the BMW X6, a popular model in the region.


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