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Gamers: Now more than high scores
Published in The Saudi Gazette on 25 - 06 - 2010

Gamers may enjoy bragging to their friends about their virtual skills and high scores but now there's a way for players to literally put their money where their mouth is.
Richard Branson has stepped back into the video game space, where he was an early pioneer with Virgin Interactive, with his sights set on the emerging competitive tournament gaming space.
Virgin Gaming will be giving away over $1 million in cash over the next 12 months through video game tournaments in which players can compete from the comfort of their own homes on consoles like Xbox 360 and PlayStation 3.
Over the coming months, Virgin Gaming will align itself with major game publishers and mainstream sponsors to launch tournaments for thousands of players to compete.
William Levy, president of Virgin Gaming, said there are about 20 companies that currently offer gamers a chance to win real prizes for virtual play. One of those, Galaxy4Gamers, welcomes the Virgin Brand and the awareness it has already generated for the niche gaming space.


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