KeeWon Park (3rd from right) General Manager of Samsung Saudi Arabia, and some company officials pose a group photo with officials from Takaful Charity Foundation during the signing of an MOU for the indigent students in which Samsung provided 2,500 hi-tech personal computers to 1,134 public schools for both boys and girls across 23 regions in the Kingdom ONCE again, Samsung Electronics KSA has put forth measures and goals, with the esteemed trust of the local consumer, to reach the latest of technology to all members of society, proving itself once again on its leadership role and credibility throughout the communities of the world, by maintaining the number 1 position on the list of Top 10 Buzz Rankings by YouGov BrandIndex report for four consecutive years. BrandIndex is the authoritative measure of brand perception, which continuously measures public perception of thousands of brands across dozens of sectors. The organization interviews thousands of consumers every day on a local, regional and global level that allows companies and people to track brand perception in one country, compare across multiple countries or monitor a global picture. For the 2014 rankings, YouGov BrandIndex surveyed consumers across 20 countries, where 10 nations' consumer perception placed Samsung in 10 of the 15 Top Ten YouGov BrandIndex rankings lists, empowering the brand's reputation among local communities due to countless factors that put the company on the forefront of favorable brands not in the country or region, but on the planet. Samsung Electronics was ranked 1st place for the fourth year in a row on this year's (2015) announced annual report at 40.7 points, always due to skyrocketing releases of the most innovative technologies, community care initiatives and increase consumer engagement activities around the Kingdom that has given customers full trust in the brand, proving over and over the company's commitment to the community, customer loyalty and top notch technology. Commenting on this achievement, KeeWon Park, General Manager of Samsung Saudi Arabia, said: “Samsung Electronics strives to excel in the domain of consumer electronics which is evident with the quality and types of technologies being unveiled to consumers before it is even demanded by the market. The company has continued to demonstrate itself as an industry trend setter, providing Saudi Arabia, the region and the world with products that exceed expectations and leading communities towards innovative smart technologies in every household.” Nael M. Hammad, Director of Corporate Marketing at Samsung Electronics KSA office, said: “We are here to convey our utmost appreciation to Saudi consumers who day by day prove to be greatly engaging with us and our products, whom with their continued trust and loyalty paved way for the company to become a local and worldwide renowned valued brand.” “There are many reasons that make us the top perceived brand across many countries, especially Saudi Arabia for the fourth year in a row, mainly due to our outstanding product innovation, exceptional marketing initiatives and local initiatives, that when put together demonstrate our path towards consumer satisfaction and community care,” Hammad added. — SG
