Abrar Hassan, CEO of National Foods Ltd., congratulated Pakistani community in Saudi Arabia and across the globe on the successful marking of the Pakistan Independence day Aug. 14. While passing on his heartiest congratulations, Hassan said: “May our great nation remain wrapped in the flag of unity, faith and discipline and prosper in walks of life.” In this era of fast paced life, execution of business decisions has significantly been impacted through the use of technology. Planning, analysis and strategy developments are now all dependent on the plethora of information available. “Our journey to become a leader in the food business in Pakistan and a major player in the international markets has not come about without the use of technology. In fact our growth rate has been sustained through the continuous usage and up gradation of technology when adapting to modern management practices. Our brand today is a stand out over 3,500 brands marketed and sold in Pakistan,” Hassan said. National Foods Journey 1970 - 2015: National Foods began its journey in 1970 as a spice company, with a revolutionary product that popularized the concept of having clean, healthy food. National Foods' initiatives were, to make food that is hygienic, reduce time spent in the kitchen by women, foster health and contribute towards personal attractiveness, so that people who use our products would be able to experience a more rewarding lifestyle. This was long before the phrase ‘Corporate Mission' had even been invented. However, National Foods founder's philosophy remains unchanged over time. Product Categories: Recipes Masala (biryani, Bombay biryani, Sindhi biryani, chicken tikka and more than 30 different recipes); plain spices (curry, chilli, turmeric, cumin, coriander, black pepper); pickles (mix, mango, chilli, garlic, lemon, Hyderabadi mix/mango); ketchup jams; rice; desserts; powder drinks; Chinese snacks; and salt. Exports: Providing you the exotic taste of Pakistan, National Foods products are distributed in over 35 countries in 5 continents, through our strategic partners. And with our continuous success, we are rapidly making inroads into new markets worldwide. A wide range of National Foods products enjoy unparalleled acclaim across the world as we believe in providing nothing but the best. National Foods products are famous globally for their freshness, taste, hygiene and value for money. National Foods in 4 decades has become a versatile company across the globe because of its delicious product range. Its presence in America, Europe, Middle East, Africa, Asia and Australia with a large customer base declared it's a premier brand among category. Customer satisfaction and brand loyalty are key factors that declared National Foods a global brand and we valued our customer feedback. National Foods Saudi Arabia: Jumairah Marketing a subsidiary of Bindawood Group of companies is working as a business partner with National Foods Ltd. since 2007. CEO of Jumairah Marketing Sheikh Adbul Razzaq Bindawood honored and valued the long-lasting relations of both companies. Putting combined efforts for product spread across the Kingdom both the companies worked together on different plans for customer satisfaction offering them best quality products. Distribution main hubs operated in Riyadh, Jeddah, Dammam to spread products across all channels — modern trade, retail, wholesale. Jumairah Marketing invests in people with a commitment to build channels by 360 degree plans for brand sustainable growth. NFL in the community: Commitment to CSR has been a part of the NFL strategy since its inception. Different initiatives reflecting our values are undertaken to give back to the society that has supported our business throughout the years. Aman Foundation; Literate Pakistan; The Citizen Foundation; Feed The Children; Network of Organization Working for People with Disabilities, Pakistan (NOWPDP) and National Rural Support Program The premier brand “National Foods” is attaining new heights not only in product quality, customer satisfaction but also building the great nation Pakistan's image in the world. — SG
