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McDonald's Saudi Arabia introduces ‘1955 Burger'
Published in The Saudi Gazette on 07 - 05 - 2015

MCDONALD's Reza Food Services Co. Ltd., exclusive McDonald's developmental licensee for the Western and Southern regions of the Kingdom, announced the launch of a new premium product, the 1955 Burger, which promises to take meat-lovers' taste buds on a twist through the decades, with fresh, delicious ingredients and unforgettable flavors.
The 1955 Burger is bursting with an upbeat medley of 100% pure halal beef patty, topped with grilled onions, beef bacon strips, lush tomatoes and fresh iceberg lettuce. The delicious mix comes with sharp notes of steak pepper ketchup and creamy 1955 sauce - all stacked in a warm bun.
Commenting on this new premium offering, Mohammad Alireza, Assistant General Manager of Reza Food Services Co. Ltd., said: “We always listen closely to our customers and strive to deliver new flavors that are relevant, fun and, most importantly, of the best quality. The 1955 Burger ticks all the boxes, delivering the unique experience McDonald's customers have come to expect from us.” “We are introducing the burger to our Saudi customers to take them on a journey back in time, where they will be able to experience the luscious flavors of 1955,” Alireza added.
In keeping with the iconic design of the decade, limited edition Coca-Cola glasses will come free with the purchase of any large extra value meal, while supplies last. Six unique glass designs will be on offer for collectors.
McDonald's is committed to serving the best ingredients in the quick-service restaurant sector, and food quality is considered a top priority. All products served at McDonald's restaurants in the region are halal-certified, inspected and approved by local authorities and halal officers at the countries of export and customs officials at the port of entry. All meat used in McDonald's restaurants can be traced back to a trusted supplier that shares the company's dedication to the highest quality standards. — SG

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