THE Human Resources Development Fund rewarded Etihad Etisalat (Mobily) Company in recognition of its efforts in attracting and maintaining functional national cadres as well as allowing career progressing and salary increase. Mobily confirmed that this award is an incentive to attract more national talents and promote the localization ratios and Saudization plan in the company in addition to the graduation of leaders working in the Saudi market. Melfi Al Marzoki, Senior Executive Officer, HR Center of Excellence, received the award on behalf of Mobily in the presence of Human Resources Development Fund officials Omar bin Meezan Melibari, Deputy General Manager for customers care, and Muhammad bin Abdullah Al Absi, General Manager of Riyadh region. The Nitaqat Saudization program aims to stimulate private sector enterprises to raise Saudis workers' wages and to hire more jobless Saudis, as well as to upgrade the classification of their Nitaqat. Mobily won formerly Prince Naif Gold Saudization Award several times, as part of Mobily's strategy in raising the ratio of Saudization and the development of Saudi employees. This contributed to provide a work environment that helped to increases productivity and enhance self-efficacy of the employee. The most prominent motivation provided by Mobily for its Saudi employees are the year-round continuous training programs, and allow the opportunities for employees who desire to continue their college education or get a master's degree or doctorate or any other specialized certificates. Moreover, Mobily provided leadership and professional development programs in collaboration with Franklin Covey Middle East Foundation. Consequently, 100 employees already graduated and mastered the most prominent programs that will, by God willing, contribute to the development of the company's business in the long term, as well as raising the level of their competency. In this context, Mobily made a Promising Leaders program, which included 60 candidates from the company's employees, 80% of them are Saudis. Moreover, Mobily started to develop a polarization program for Saudi graduates covering all majors, so that the selected graduates will have the opportunity to undergo a training and development program on the job site. This comes as part of the company's strategy to prepare the future leaders of Saudi Arabia. — SG
