MOHAMED Yousuf Naghi Motors (MYNM), the authorized dealer of Jaguar Land Rover in Saudi Arabia, has launch the new Discovery Sport in spectacular events across 2 major shopping malls in the past two weeks, namely Red Sea Mall in Jeddah on Feb. 26 and Granada Mall in Riyadh on March 5. It is all set to roll out the new Discovery Sport in Dhahran Mall, Eastern province on March 12. Turning heads since its worldwide debut at this year's Paris Motor Show, the new Discovery Sport has been billed as the world's most versatile and capable premium compact SUV, unique to its segment and is set to receive an overwhelming response from Saudi customers when it goes on sale immediately after the launch events. The events are expected to enjoy attract high large numbers of enthusiasts and guests including VIPs, and key members of the media to witness the exclusive unveiling of the first member of Land Rover's new Discovery family. The event is packed with thrilling live acts embodying the unique blend of refinement, performance and unmatched all-terrain capability that epitomizes Land Rover vehicles. Amr Badghaish, Jaguar Land Rover Marketing Director at MYNM, said: “The Discovery Sport combines premium dynamic design and versatility which I am confident will resonate on an emotional level with our Saudi Arabian customers, and we expect this to deliver solid results. This vehicle gained huge attention globally and here in the region since the official unveiling in Paris and we are extremely proud to be revealing it now in Saudi Arabia.” As with every new Land Rover, safety has been a key priority in the development of the new Discovery Sport, resulting in a first-in-class pedestrian airbag, autonomous emergency braking, and a state-of-the-art body shell featuring both ultra-high-strength steel and lightweight aluminum. This represents a fraction of the advanced equipment available in Discovery Sport, which also includes Head-Up Display (HUD), an all-new 8-inch touchscreen infotainment system, and tilt-and-slide row-two seating for maximum interior configurability. The new Discovery Sport will be available in the Saudi market with a 2.0L, four-cylinder turbocharged petrol engine providing 240 Bhp. – SG
