DAIKIN Saudi Arabia, the leader in manufacturing and production of cooling and heating solutions, announced the launch of the 2015 new products line-up, which is specially designed for the KSA market, and compatible with the new requirements of the Saudi Standards, Metrology and Quality Organization (SASO). This launch was announced during a big roadshow in Riyadh, Jeddah and Dammam with more than 600 guests of customers, contractors, storeowners and consultants. Daikin Saudi Arabia presented in a spectacular show its new innovations, specially designed for KSA climatic conditions, which included three wall mounted air conditioning products, with first in the market unique features and premium design, inspired by the Saudi superior taste, with an energy efficiency rate up to 7.5 stars, in addition to the Duct units, cassette and rooftop systems. The inverter Technology is present is some models, giving a high efficiency and a powerful cooling environment. Hiroshi Shimada, General Manager of Daikin Air Conditioning Saudi Arabia, underlined the high importance of the Saudi market and the attention Daikin Saudi is giving for the heating, air conditioning & ventilation sector, as the Saudi market is considered one of the largest markets in the Middle East. "Daikin Saudi Arabia aims to find direct support for all business operations, increase its market share in the Saudi market, by promoting its latest products and supporting the main dealers through advertising and marketing campaigns and improving Dealer showrooms. Daikin Saudi Arabia opened a main head office and Showroom in Riyadh, and sub-offices in Jeddah and Dammam, in addition to the establishment of the training center. Daikin Saudi Arabia also provided Spare parts Center to secure all parts required for its products to save their customers the trouble of searching. " Daikin is the global no. 1 air conditioning Japanese company, with more than 90 years of experience in this field. Daikin provides its latest innovations of advanced air conditioners solutions for residential, commercial and even industrial applications, from the smallest split wall air conditioner up to the biggest district cooling chillers. Daikin's innovation did not stop at this point, as it introduced new concepts to this sector, such as the VRV technology (variable refrigerant volume) which is an intelligent multi-type air conditioner system for commercial and residential uses with Inverter Technology for the best energy efficiency. Daikin Air Conditioning Saudi Arabia had started to operate since last December 2013. With the establishment of this local project, Daikin has moved rapidly towards enhancing its capabilities in the area of sales and after-sales services to better support and cater the local market needs and work toward achieving the biggest market share in the coming years. — SG
