Business and technical professionals, with senior representatives from Teradata, discuss about the latest innovations from Teradata as well as the company's strategic direction and plans for operations in the Kingdom. TERADATA Corp. (NTDC), the analytic data platforms, marketing applications and services company, has established Teradata Saudi Arabia LLC to strengthen its commitment to current and prospective customers and channel partners in the Kingdom of Saudi Arabia. The announcement was made at a the recent opening celebration that brought leading business and technical professionals together with senior representatives from Teradata to learn about the latest innovations from Teradata as well as the company's strategic direction and plans for operations in the Kingdom. From its new base in Saudi Arabia, Teradata will extend its industry-leading portfolio of analytics, data warehousing and marketing applications solutions to help enterprises across the Kingdom to: • Drive greater value from big data. • Increase business profitability and performance with data analytics technology. • Better understand and leverage the role of big data science within specific industries such as Financial Services, Telecom and Oil & Gas, in addition to many others. “Driven by ambitious government plans to boost economic diversity and social development across the nation, as well as exciting transformation in the business environment, Saudi Arabia represents a market of huge opportunities. By establishing Teradata Saudi Arabia LLC, Teradata aims to help public and private-sector enterprises better manage and analyze these vast amounts of data derived from the internet, social networks and mobile devices to create efficient data-driven businesses that power performance, efficiency and customer retention strategies,” said Eric Joulié, vice president, South Europe and Middle East and Africa, Teradata Corporation. Teradata's announcement comes as industry analysts continue to report exponential growth in big data and analytics spending in the Kingdom. According to a recent report from IDC, spending on business analytics software in Saudi Arabia is expected to reach $62.7 million in 2014, up from $51.0 million in 2013. The report also states that key industries including Energy, Manufacturing, Banking and Finance, Telecommunications, and Retail will further drive investment in supply chain management (SCM), risk management, inventory control, and customer relationship analytics, while the public sector will see investments in analytics dedicated to mobile devices, as the Bring Your Own Device (BYOD) trend and mobile broadband penetration across the Kingdom continues to grow further. Commenting on the occasion, Jamil Jeitani, managing director, Teradata Saudi Arabia LLC, said “we are immensely happy to establish operations in Saudi Arabia, as this brings us closer to our customers and partners and gives us the opportunity to contribute to one of the most rapidly developing economies in the world. We look forward to deeper engagement with customers from both the public and private sectors, and across multiple industries.” – SG
