Showcasing its product lineup at the thee-day Middle East Electricity Exhibition 2014 that concludes today (Thursday) at the Dubai International Exhibition and Convention Centre (DICEC), Panasonic remains confident that it's expanded range of electrical construction materials comprising of wiring, electrical, conduit, lighting and air moving solutions are designed to offer increased functionality and efficiency to the Middle East homes and buildings in the coming years. Tatsuo Maeda, General Manager, Eco Solutions Division, Panasonic Marketing Middle East & Africa, said “the Middle East construction industry is set to experience an unparalleled construction activity over the next decade and the economies are paving their way towards gaining international recognition. In line with this robust development plans, Panasonic aims to tap this booming industry and offer products that can effectively meet the needs of this growing sector.” The key highlight at the exhibition comprises of the new high-end series of wiring devices product line, such as ‘Flatima series' switches that incorporate, cutting edge design, functionality and luxury. The Flatima series is Panasonic's top range of wiring devices bringing up a unique taste of elegance matching the latest interior design trends. With its perfect asymmetric design along with high quality aluminum plate with a 2mm thickness, the Flatima series has a flat and smooth surface design allowing customers to experiment a more advanced level of comfort. The Flatima series has also won the IF product design award in Germany in 2009. The Flatima series' highly advanced “Slide Cam” mechanism allows smoother ON & OFF switching operations. Furthermore, the design esthetic of the switches allows it to avoid stagnation of unnecessary particles such as dust, for a better match with our customers' modern lifestyle.
“Panasonic is extremely proud to introduce its most luxurious wiring devices series rooted in highly advanced Japanese technologies to the Middle East market. Our range of products on display at MEE 2014 is designed to help our customers to create safe and comfortable living space” added Mr. Tatsuo Maeda. Likewise, Panasonic's global leading ventilating solutions have managed to provide a healthy and comfortable living environment over the years. Panasonic has constantly engaged in awareness programs to educate people on the importance of Indoor Air Quality (IAQ), while emphasising on 24 Hours ventilation solutions, which are essential for a healthy living. Showcased at the exhibition are latest technologies like the Ceiling Mount Ventilation Fan with DC Motor and the Energy Recovery Ventilation (ERV) Fan for IAQ solutions to enhance comfortable living in today's air tight housing environment. Panasonic's remarkable Ceiling Mount Ventilation Fan comes with DC brushless motor, providing unparalleled energy efficiency with its magnetic rotor and print circuit board. Panasonic's premium ceiling fans were also announced during the show. These new fans are elegantly designed and equipped with 4 key safety features like safety wire, safety fuse, safety hook and safety switch. They are also available in two different colors – brown with gold ring and white with sliver ring. In addition to IAQ system solution, Panasonic also offers IAQ spot solution for kitchen Fan & bathroom fan. Kitchen Ventilation Fans come equipped with a unique filter option and this filter type collects oil effectively and is ideal for kitchen use. On the other hand, Panasonic's Wall Mount Type Bathroom Ventilation Fans are compact yet powerful. They are easy to install and help to improve indoor air quality by eliminating moisture and foul smell by using mechanical ventilation. Panasonic's energy-saving LED lamps are also being showcased. These are designed to offer warm lighting and are classically designed without compromising on the quality. These lamps are not only eco-friendly but are also long-lasting ensuring long-term cost savings. – SG
