JEDDAH – Toyo Tire & Rubber Company recently opened its new giant tire plant in Malaysia, the world best rubber producer. A ceremony held for the occasion was attended by dignitaries and diplomats, including Ambassador Shigeru Nakamura of the Embassy of Japan in Malaysia, the Secretary General of the Ministry of International Trade & Industry as a representative from Malaysia's national government and the state of Perak, and parties involved in the plant's construction. Using A.T.O.M, Toyo Tires' proprietary tire production system, the plant is capable of producing 2.5 million tires annually by the end of this year, and by 2015, the plant will aim to boost its annual supply capacity to 5 million tires. The plant is taking full advantage of Japanese technology in order to achieve Japanese quality in Malaysia and supply other countries with world-class, high-performance, fuel-efficient tires, and the company has plans to further expand in the future. Toyo Tires is achieving success in North America, Asia and the Middle East particularly Gulf Region. The new Malaysian plant will provide the Saudi market with Toyo tires known as "TEO Plus" which is available in several different sizes. Toyo Tires TEO Plus features smooth and comfortable driving for passenger vehicles and sports cars, and Plus control on wet roads. Abdullatif Al-Amoudi, CEO of Al- Amoudi Holding Company and the exclusive agent for Toyo Tires in the Kingdom, said: “Toyo new plant in Malaysia was one of the major steps taken by Toyo Company recently to meet the increased demand for Toyo tires particularly in our region, as the plant in Japan was not able to meet all the demands of the global market.” With the new plant in Malaysia, it's possible to receive larger quantities. He added"the new price for Malaysian-made Toyo tires will be competitive and we expect increase in demand.” Al-Amoudi Holding Company is the exclusive distributor of Toyo tires for more than 60 years with more than 18 branches around the Kingdom. The company has other activities such as real estate investment locally and internationally. — SG
