International real estate and resort developer IFA Hotels & Resorts (IFA HR) has announced that it will expand its YOTEL brand into Asia with a city-center location on Orchard Road, Singapore. Talal Al-Bahar, Chairman and Group CEO, IFA HR, said: “With each new location announcement, we see YOTEL fulfilling its potential to not only lead the airport hotel category, but to also create and dominate an entirely new category of affordable luxury within the competitive set for city-center hotels.” The revolutionary hotel concept can now add Singapore to its existing footprint, which already encompasses airport hotels in London Heathrow, Gatwick, Amsterdam Airport Schiphol and a 669-cabin city-center property, two blocks west of Times Square in New York City. Scheduled to open in 2018, the 600-cabin YOTEL Singapore will be located at 360 Orchard Road, in the heart of the vibrant city, making it perfect for both business and leisure visitors to Singapore. A management agreement for the property has been signed with Yat Yuen Hong Company Limited, a wholly owned subsidiary of Hong Fok Corporation Limited. Gerard Greene co-Founder and CEO of YOTEL, said “given YOTEL is heavily inspired by Asian culture, it is fantastic that we are launching such an iconic project as our first in Asia. The location is one of the best in Singapore and we have fantastic partners in Hong Fok Group.” — SG
