DUBAI – In line with global management changes announced recently, Unilever, one of the world's leading FMCG companies, has promoted Sanjiv Mehta, currently Chairman Unilever MENA, to the role of Executive Vice President South Asia and CEO and Managing Director of Hindustan Unilever (HUL), and appointed Sanjiv Kakkar as the new Executive Vice President for its North Africa Middle East and Turkey (NAMET) operations. The change in management will take effect on Oct. 1, 2013. In his role as Executive Vice President, South Asia, Sanjiv Mehta in addition to leading India will also be responsible for Unilever's business in the South Asian countries of Sri Lanka, Bangladesh, Nepal and Pakistan. HUL is India's largest fast moving consumer goods company and its brands touch 2 out of every 3 Indians. HUL generated over €3.8 billion turnover with a net profit of over €0.5 billion for the financial year ending March 31, 2013. During his tenure as Chairman North Africa and Middle East, Sanjiv Mehta made a very significant contribution in steering Unilever MENA through a sustained period of geopolitical and economic upheaval. Under his guidance the business achieved significant success, accelerating profitability and growth. More importantly he was instrumental in building leadership talent and substantially strengthening organizational capabilities. Mehta said “it has been an honor and privilege to lead the Unilever business across the MENA region. I am excited about the opportunity to lead HUL which is an iconic Unilever business. I am delighted to have Sanjiv succeed me. This is a strong business, with depth of talent and capability, and I am sure Sanjiv Kakkar will take it to greater heights.” HUL is an Indian consumer goods company with headquarters in Mumbai, Maharashtra. It is owned by Anglo-Dutch company Unilever which owns a 67 percent controlling share in HUL. HUL's products include foods, beverages, cleaning agents and personal care products. HUL was established in 1933 as Lever Brothers India Limited and, in 1956, became known as Hindustan Lever Limited, as a result of a merger between Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. — SG