JEDDAH – Libratone, an innovative wireless sound solutions renowned in Europe, made its debut in the Saudi market recently with the introduction of three cutting-edge sound systems for an exclusive music experience: the Libratone Zipp, Libratone Live and Libratone Lounge. All three sound systems allow users to stream songs from iTunes on Mac or PC, as well as music stored on their iPad, iPhone, iPod touch, Windows or Android devices via DLNA and AirPlay technology. With the liberation of sound having always been Libratone's mantra, their product family allows audio to flow freely, without wires or loss of sound quality. “Libratone makes sound systems for modern lifestyles. DLNA and AirPlay technology taps right into that principle with the freedom to have full control, without speaker cables, and we believe this is the future of sound. That's why we are one of the first to have embraced this technological leap,” said Henrik Lindskou-Mouritsen, Regional Director of Libratone JLT, during the product launch held at i.Zone store in Jeddah. Despite the fact that Libratone is a relatively new brand in the market, the dedicated sound liberators from Libratone have managed to gain international recognition for their products from a number of experts worldwide. Specialist audio magazine “What Hi-Fi? Sound and Vision” awarded Libratone Zipp 5 out of 5 stars, and in January 2013 it was named the International CES Innovations Design and Engineering Awards honoree 2013, Winner of the renowned CES Innovations Design and Engineering Award 2012 and the Good Design Award 2012. “i.Zone is constantly searching the globe to find the best products for its customers. Sound quality and design are essential when looking at speakers to carry in our stores. We believe Libratone's high quality sound coupled with its modern interchangeable designs make it a perfect match for our customers. We believe its modern streaming technology, compatibility with iPhone's, iPad's computers and Android devices and it's unique design and sound quality make it a stand out product that we believe will change the speaker landscape,” said Mishaal Alireza, VP marketing at Alireza Holding Co. – SG
