50% of expats working for subcontracting companies in Kuwait to be laid off    UAE's new Cabinet OKs 33 economic initiatives in first in-person meeting    Saudi Customs Eases Precautionary Measures on Trucks Movement in Land Ports    Saudi Customs eases restrictions for trucks from GCC states    Farasan Islands set to find a place on UNESCO's MAB List    Spain's former king 'leaves country' amid corruption allegations    UAE foiled 120,038 cyberattacks in July: Report    GLOBAL STOCKS/Dollar, equities gain on upbeat manufacturing data    Russia Plans to Register Anti-coronavirus Vaccine in 10 Days    DIFC Academy, LexisNexis MENA strengthen strategic partnership    ‘Saudi Summer' provides perfect window into Kingdom's rich heritage    Iranian pilgrims hail excellent services in exceptional Hajj    KSrelief Carries Out Recreational Activities for Orphaned Children in Yemen    China manufacturing PMI at record, equities mixed    UAQ FTZ and UBC forms strategic business alliance    Lebanese foreign minister quits, Aoun adviser takes over    UAE reports 164 new COVID-19 cases as recovery rate hits 90%    Umm Kulthum hologram to perform at Dubai Opera    Wall Street Rises with Global Markets, Big Tech leads again    Health Ministry: 1,258 New COVID-19 Cases, 1,972 New Recoveries Reported, in Saudi Arabia    Ministry of Health's Adherence Teams Carry out over 153,000 Visits to Ensure Implementing Preventive Measures    UAE Team Emirates on the podium at Strade Bianche    Long-awaited Riyadh derby, SPL games will finally kick-off with safety measures in place    India's top minister Amit Shah tests positive for coronavirus    Aubameyang double helps Arsenal beat Chelsea for 14th FA Cup trophy    Azra Aly, South African pilgrim: ‘The beginning of the rest of my life'    Paris Saint-Germain beats Lyon to win League Cup final    Eid Al-Adha Prayer Performed at the Grand Holy Mosque    Saudi Arabia's PIF ends takeover bid for Newcastle United    Saudi Pro League is back What's left to play for in the remaining eight rounds    Islam calls for protecting communities against epidemics: Sheikh Al-Manea    Pilgrims Perform Dhuhr and Asr Prayers in Arafat Holy Site    Top food magazine pays glowing tribute to ‘the queen of macarons'    Saudi Waste Management Center Signs MoU to Enhance Environmental Sustainability in Saudi Arabia    Bahrain Bourse Rises    Cruise Ships on Saudi Arabia's Red Sea Coasts Launched    Godus brothers passionate to make genuine Saudi films ‘The Book of Sun' to premiere locally during Eid Al-Adha holidays    First-ever bone marrow transplant successfully conducted in UAE    Juventus claim ninth successive Serie A title with win over Sampdoria    NWC Launches Private Sector Long-Term Investment Opportunities For Sewage Treatment Plants' Development and Operation in Saudi Arabia    Muslims in UAE asked to perform Eid Al-Adha prayers at home    Paplo Larazapal appointed international ambassador for Saudi golf    Complementary, Alternative Medicine Practicing 1st Manual Version Issued    Saudi Ithra center launches dialogue sessions with most famous creators in the world    SFDA Implements National Program to Ensure Safety of 10,000 Food Samples    Saudi Surgeon Managed to Remove Kuwaiti Girl's Brain Tumor, as French Physician Declined, in the last Moments    Senior Scholars Council Issues Decision No. 246 Regarding Attendance of Friday Prayer and Prayers at Mosques in a Case of Spread of Epidemic or Fear of its Spread    Custodian of the Two Holy Mosques Addresses Citizens and Muslims on Eid Al-Fitr    

Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.

Agthia's Al Ain Water named most chosen beverage brand in the UAE
Published in The Saudi Gazette on 03 - 07 - 2020

Agthia Group PJSC, one of the region's leading food and beverages companies, which is part of ADQ, one of the region's largest holding companies with a diverse portfolio of major enterprises spanning key sectors of Abu Dhabi's non-oil economy, has been recognized in Kantar's Brand Footprint Ranking 2020 with its Al Ain Water Brand first most chosen beverage brand in the UAE, as well as sixth most chosen FMCG brand in the UAE overall.
As the No. 1 most chosen beverage brand in the UAE, Al Ain outpaced brands such as PepsiCo, Coca Cola, Nescafe, Almarai, and Lipton in Kantar's UAE Top 10 beverage rankings. Furthermore, within the most chosen brands in the FMCG category in the UAE, Al Ain ranked higher than brands such as Coca-Cola, Nescafe, Masafi, Lays, Lipton, among many others.
Founded by the late Sheikh Zayed, Al Ain Water Company was developed as part of his sustainability vision for the UAE. Today, Al Ain Water has transformed into an innovative beverage brand that underscores Agthia's commitment to fulling consumer needs in the local market and beyond.
The introduction of products such as Al Ain ZERO, the UAE's first sodium free water, Al Ain Vitamin D to support the battle of deficiency in the region, as well as the region's first 100% plant-based water bottle, Al Ain Plant Bottle, Al Ain Water has kept innovation and sustainability at the core of the brand.
Eng. Jamal Salem Al Dhaheri, Agthia Group acting CEO, said, "Agthia is honored for the recognition of our Al Ain Brand by Kantar as the UAE's No. 1 most chosen beverage brand and sixth most chosen brand overall in the FMCG category.
"This milestone is a testament to Agthia's commitment to be a leading international Food and Beverage company. We are proud of this achievement, as it will bolster the hard work and dedication, we do to provide high quality innovative products to meet our consumer's needs."
The Kantar Brand Footprint are annual rankings based on survey results across 52 countries and 22,900 brands, which have included the UAE for the first time this year.
The rankings are based on Consumer Reach Points (CRP) and factor number of households in the country, the percentage of households buying the brand, and number of interactions with the brand across categories each year. — SG

Clic here to read the story from its source.