JEDDAH – Biladi Advertising and Public Relations Agency – a member of Bilady Group – has signed recently an exclusive cooperation agreement with International Media Ideas (IMI) to provide mutual services for both parties in Saudi Arabia, United Arab Emirates and all countries under the IMI umbrella. IMI is a leading agency in organization and management of exhibitions, conferences, seminars and other events. Waleed Hisham Arab, CEO and Managing Partner of Biladi Group; and Theofilos Vasileiadis, General Manager and Managing Partner of IMI, signed the accord. On the occasion, Waleed Arab expressed the pride of Biladi Group to cooperate with International Media Ideas, noting that IMI's expertise in the areas of media, advertising and public relations qualifies it to offer the highest levels of professional performance in these areas. Under the agreement, IMI is mandated to produce professional designs for each platform in accordance with the requirements and needs of customers, along with public relations, marketing services, business management and organization of exhibitions, conferences, seminars and various events. Vasileiadis commended the partnership with Biladi Group in Saudi Arabia, and stressed the interest of both parties to provide excellent services to customers in the Kingdom and UAE. He said the services provided by the company, include, among others, the production and supply of stands, partitions, shelves and platforms for exhibitions, as well as communication consulting, marketing programs, designing and producing of advertisement artworks for companies that maintain the identity and orientation of each company. Moreover, IMI will also manage projects of various types and sizes, he added, hoping that such mutual cooperation will be for the best interest of both parties and their clients. — SG
