Justice minister, DGA chief discuss partnership to boost digital judicial services    Netanyahu does not rule out further strikes on Hamas leaders    US farmers are being squeezed – and it's testing their deep loyalty to Trump    Romania condemns 'irresponsible' Moscow after Russian drone breaches its airspace    Kirk's assassination is forcing US politicians to make difficult choices about their safety    India players refused handshakes, says Pakistan coach    Final stage of Spanish Vuelta cycling race abandoned after disruption by pro-Palestine protesters    Mané fires Al Nassr past Al Kholood to keep perfect start as Ronaldo honored    Lacazette brace earns NEOM SC first Saudi Pro League win    Adolescence star Owen Cooper makes Emmys history at 15    Saudi liquidity grows 8.4%, reaching SR3.1 trillion in July 2025    Over 434,000 people acquire first aid skills during nationwide health campaign    Saudi Arabia's legislative advancement highlighted at International Conference on Judicial Training    Sudden swerving among 3 major causes of accidents in Riyadh in 2024    Princess Haifa emphasizes pivotal Saudi role in shaping future of tourism    Sahm Capital names Saudi Olympian Fayik Abdi as brand ambassador    SR9000 fine for copyright infringement using AI    King Charles and Prince Harry finally reunite after 19 months apart    Anastacia: Arnold Schwarzenegger made me sing Whatta Man 12 times    Thousands pay their last respects to Giorgio Armani, private funeral on Monday    The key to happiness    Sholay: Bollywood epic roars back to big screen after 50 years with new ending    Ministry launches online booking for slaughterhouses on eve of Eid Al-Adha    Shah Rukh Khan makes Met Gala debut in Sabyasachi    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Huawei appoints new VP for Middle East Device Business
Published in The Saudi Gazette on 20 - 03 - 2013


Ashraf Fawakherji
Huawei, a leading global information and communications technology (ICT) solutions provider, has announced the appointment of Ashraf Fawakherji to the newly created role of Regional Vice President - Middle East for Huawei's consumer business group Huawei Device.
Based in Dubai, Fawakherji will be responsible for planning and executing all strategic sales and marketing activities aimed at growing the brand's footprint within the Middle East focusing on the GCC in particular. The job will include strengthening ties with retail and distribution channel partners, guiding the expansion of Huawei's internal consumer sales division, and working alongside Huawei's executive management team to create new commercial opportunities that leverage the company's existing strengths in the telecom and enterprise ICT market.
“The Middle East's consumer electronics market is a fast-paced and competitive landscape in which Huawei has made substantial headway over the past year as an emerging challenger brand,” Fawakherji said. “That competition has driven Huawei to continuously improve its offerings while doing more to share its brand legacy and values with the public. By driving more innovation using its strong R&D arm, right now is an incredibly exciting time for Huawei's consumer business globally, and within that context we see a lot of fantastic opportunities within the Middle East to offer the public imaginative and truly exceptional communication experiences.”
“Operating in the Middle East for over 10 years on leading telecommunication projects, Huawei recognizes that the consumer electronics business is an entirely different frontier,” said Jiao Jian, President of Huawei Device Middle East. “Ashraf's unparalleled knowledge of the industry and great experience within the regional market will prove to be core assets as Huawei looks to provide excellent products, experiences, and services for local consumers in the years ahead.”
Huawei's expansion within the Middle East consumer electronics market has helped the brand rise to become a top-three global smartphone vendor as of Q4 2012, according to research firm IDC. — SG


Clic here to read the story from its source.