new Altima, creating a new standard of design, driving enjoyment and technology within the mid-size sedan segment. The car features expressive styling, an uplifting interior, two new powertrains, and advanced Nissan Intelligent Mobility features. The 2.5L 2019 Altima goes on sale in the Middle East in February, followed by the 2.0L turbo in the summer. The sixth generation of Nissan's best-selling sedan made its world debut at the 2018 New York International Auto Show, alongside the first North American showing of Nissan's Formula E race car. The Altima continues to be a popular choice amongst consumers in the Middle East. During the first ten months of the current financial year (April 2018-January 2019) the fifth generation of the model has seen year-on-year growth of 30 per cent, with 46 per cent from retail sales. This success comes despite the current generation car being in the final year of its lifecycle. The Altima now enjoys its highest recorded segment share in the region. "The all-new Altima builds on 25 years of heritage; it is an incredibly popular model in the Middle East, and we are confident that the advancements made in the sixth generation of the car will heighten its appeal," said Kalyana Sivagnanam, regional vice president, marketing and sales, AMI. "The all-new Altima is designed to shake up the mid-size sedan segment in terms of design, driving enjoyment and technologies that are simultaneously advanced and affordable. Between the sleek exterior, luxurious interior, engine improvements, tighter suspension and increased seat support, the 2019 Altima is a class above." The all-new Altima's design was inspired by the award-winning Nissan Vmotion 2.0 concept car, which debuted at the 2017 North American International Auto Show in Detroit. It is lower, longer and wider than the previous generation with a highly balanced, aggressive stance and the option of 19-inch wheels and tires. Inside, the all-new premium interior features a wide ‘gliding wing' instrument panel – which accentuates the exterior's low cowl and hood, helping create an open, airy environment. Key interior comfort and convenience features include upgraded seats with added bolstering for improved holding and support. The car also features Apple CarPlay and Android Auto and an 8-inch multi-touch color display for complete in-car entertainment and ease of driver control. Cutting-edge Nissan Intelligent Mobility technologies have been integrated into the 2019 Altima as standard. These include Nissan's Rear Cross Traffic Alert, which helps drivers to detect stationary objects when reversing. When an object is detected, the system warns the driver with visual and audible warnings. The all new Altima also provides front, side and rear safety monitoring and intervention technologies — including Automatic Emergency Braking with Pedestrian Detection, Lane Departure Warning (LDW), radar-based Blind Spot Warning (BSW), Rear Cross Traffic Alert (RCTA) and High Beam Assist (HBA). The 2019 Altima will be offered in a range of trim levels — S, SV and SL in the 2.5L and SV and SL grades in 2.0L Turbo. 2.0L VC-Turbo will be open for reservations in early summer 2019. — SG
