Embraer Executive Jets announced Feb. 3 the appointment of AirPros, a subsidiary of the Khaled Juffali Company, as its authorized sales representative (ASR) for its entire, seven-aircraft portfolio of business aircraft in the Kingdom of Saudi Arabia. The announcement of the partnership coincided with the visit of Embraer Executive Jets' top-of- the-range aircraft, the Lineage 1000, the largest in Embraer's portfolio of seven executive jet offerings, to the private aviation terminal at King Abdulaziz Airport, Jeddah. “This partnership is an important milestone for AirPros,” said Khaled A. Juffali, Chairman, Khaled Juffali Group of companies. “We are proud to add Embraer Executive Jets to the list of prestigious products and companies we support in the region and very much look forward to expanding the Embraer Executive Jet family in the Kingdom of Saudi Arabia.” AirPros, as part of the Khaled Juffali Company, benefits from the vast experience the Juffali family has in the luxury product market and their long history of trading in Saudi Arabia. Juffali represents market-leading brands in the auto and yacht industries and already has an established business in the aviation industry with a joint venture and partnerships with industry leaders. “With its parent company Khaled Juffali Group having a strong business and financial presence in Saudi Arabia, this makes AirPros a perfect choice as a strategic partner,” said Colin Steven, Vice President Sales, Europe, Middle-East & Africa, Embraer Executive Jets. “The Kingdom is a very specialized market, which offers great potential for the entire range of our corporate jet family that includes seven different models ranging from the entry-level Phenom 100 through to the ultra-large Lineage 1000 corporate jet.” The reliable Embraer 190 jets, on which the Lineage is based, is a familiar sight in the Kingdom with several flying with NAS airlines and the smaller 170 version – a domestic staple with Saudi Arabian Airlines. The largest of seven models in the Embraer Executive Jet portfolio, the Lineage 1000 is a flying home away from home that features the only five- zone VIP cabin in the industry. It includes an executive stateroom with a double bed and an en-suite lavatory that includes a stand-up shower. It also offers the largest inflight- accessible baggage compartment in the ultra-large class. Maximum passenger carrying capacity in the executive configuration totals 19, with 13 as the standard. The Lineage 1000 will, with its new levels of luxury and range, bring new choices to the executive jet market Saudi Arabia. — SG
