Saudi League fans are in for a real treat as the matches from the current and upcoming seasons, along with the King's Cup and the Crown Prince Faisal Bin Fahd Cup Championship, will now be available across all key digital platforms – thanks to “Dawri Plus,” a new product from Intigral. Dawri Plus will give fans a fully interactive experience, including exclusive Saudi League content and statistics, live updates, the ability to pause and playback games, and a platform to engage with each other in real time. All provided on the go and on any device, regardless of the country they are in. The rights extend across internet, mobile, broadband applications, multimedia messaging (MMS), mobile TV (live streaming), third-generation broadband services and video over IP services. Once the 2013 season starts, subscribers can avail this service to follow latest news, multimedia and behind-the-scene updates at anytime and from anywhere. The digital platform will allow football fans to get first-in-class services in the most innovative way to date. Intigral developed the software after gaining the digital rights for the two Saudi League seasons, the ongoing 2012 – 2013 season as well as the 2013 – 2014 season. Commenting on the new offering, Dr. Ismaeel Makdisi, Intigral's Acting CEO said, “The digital content market in the Arab region is advancing at a rapid rate and has significant potential to drive revenues and gain a loyal customer base. With the full digital rights to the Saudi League matches, Dawri Plus, an Intigral product, is spearheading a new digital era for sports fans. We are proud to pave the way for the first convergent offering in KSA, a service and technology that is of a global scale and is used by FIFA, UEFA and the recently concluded Olympic Games in London.” Dawri Plus features: • Live updates from favorite teams in an innovative and never-seen-before format. • Comprehensive data and statistics updated in real-time. • DVR features and timeline capabilities for game watching. • Video on demand for all major events. • Highlights from the games. • Social platform and chatting capabilities while watching the games. • Goal alerts and notifications. • Pause and play-back option. Dawri Plus can be enjoyed through SMS and MMS service, and will be offering live streaming, play-by-play, timeline and statistics as the season unfolds. The final phase will add richer interactivity and exclusive content.
