JEDDAH — Samba Financial Group, a leading financial services group in the Middle East, is the first bank in Saudi Arabia to launch Samba Visa Signature Credit Card, offering cardholders a wealth of exclusive benefits and privileges, the bank said in a statement Monday. The new premium Credit Card launch further enhances Samba's leading position in the Saudi Arabian credit card market, enabling customers to enjoy the benefits of using Visa, the world's leading global payment technology platform. Majed Al Saif, Communications & Public Relations Manager, Samba Financial Group, said: “Samba is delighted to introduce the Samba Visa Signature Credit Card in the Kingdom of Saudi Arabia. We are proud to partner with Visa to launch the first card of its kind in the Kingdom offer our customers yet another premium card, giving them a broad range of exciting benefits and perks both domestically and when they travel abroad. The card gives our customers access to premium lounges at more than 29 major international airports, a number of privileges at retailers and merchants in the Kingdom and across the globe, Visa Signature concierge service 24 hours a day, seven days a week, and round-the-clock access to the banking services, using Samba's state-of-the-art Internet and phone banking platform.” Ihab Ayoub, General Manager of Visa for Saudi Arabia, Kuwait, Qatar, Bahrain, Oman & Yemen, added: “The launch of the Visa Signature Credit Card is another important step in our ongoing strategy to launch the type of premium products that are a popular choice amongst customers in the Kingdom of Saudi Arabia.” “Visa Signature is perfectly aligned to meet the requirements of Saudi Arabia's affluent segment, and is an innovative product with great rewards and travel benefits. Visa offers an all-encompassing series of payment products and is continually innovating by enhancing its range of products and services. The launch of Visa Signature card is the latest initiative in this direction,” he added. “The Visa Signature card denotes a class above for the card holder, who can now experience incredible packages, higher rewards, special offers and upgrades all over the world.” Samba, a leading financial services group in the Middle East, was established in 1980 in the Kingdom of Saudi Arabia, and provides world class services to private, corporate and institutional customers in Saudi Arabia, the UK, the UAE, Pakistan and Qatar. A market leader in retail banking, customized private banking, wealth management and corporate services, Samba has built long-standing relationships with a wide range of clients. The Bank's world class corporate offerings include financing for Small to Medium Enterprises, public sector and financial institutions, global transaction services, and treasury operations Samba was the first bank to offer Priority Banking (Gold and Diamond), phone banking, credit shield, saving linked insurance, cash deposit through ATMs, Speed Cash Remittance Service and Automated Signature Verification. — SG
