JEDDAH – Bupa Arabia, launched “Walk Your Heart” campaign at Red Sea Mall Thursday, taking a proactive stance against obesity. “Our objective is to encourage people to walk more as part of their daily routine, a simple form of exercise that almost everyone can do to lead a healthy lifestyle,” said Tal Nazer, CEO of Bupa Arabia. Bupa Arabia joined forces with the Ministry of Health and Red Sea Mall to host an event called “Walk Your Heart” at Red Sea Mall, Jeddah. Valuable prizes – ranging from all expense paid family trip to Dubai, as well as amazing Samsung smart devices and home electronics sponsored by Al-Matbuli United – were distributed to those participants who entered the draw. About 150 volunteers, consisting of Bupa Arabia employees as well as external volunteers, have worked and collaborated together to prepare, organize and promote the event. Some celebrities and public figures have supported the campaign such as Qusai Khidr, Ahmad Al-Shugairi, Mizan Corporation team Dr. Obai Al Bashir, and Dr. Rayan Karkadan, Ibrahim Kherallah and Nawwaf Al Thufairi). Deeply committed to social responsibility, Bupa Arabia is the first specialized medical insurer of Saudi Arabia proactively working to increase health awareness and to have its medical expertise at the service of the community. – SG
