Jennifer Lopez, the ultimate modern woman, is now the one and only Venus Beauty as Gillette Venus appointed her as its first-ever global ambassador. As such, she'll inspire women around the world to "reveal the beauty in you," which means feeling more confident, powerful and beautiful, inside and out. The campaign also includes Jennifer's exclusive remake of the iconic Venus song. "The Venus brand, and the idea that every woman is beautiful in her own way, really speaks to me. It's all about letting your best, feminine self shine through," said Lopez. "Jennifer is a Venus Beauty in every sense of the word. Our brand celebrates the multi-dimensionality of women, and no one embodies that more than her," said Amjad Ali, Brand Manager, Gillette Male Grooming & Venus, P&G: "You're not just a beautiful in the big moments in life, but in the little ones, too. Jennifer shared much of her personal experience as part of this campaign, and she's every bit beautiful when she's relaxing at home with her children, or performing on-stage." Venus Embrace is the most advanced shaving system, with five blades surrounded by a protective ribbon of moisture that provides a smoother, more comfortable shave. Five curve-hugging blades individually adjust to stay in contact with the skin, even around tricky shaving areas as the knees and ankles getting virtually every hair for dramatically smooth skin, helping women to feel feminine and confident. "Music is one of my great passions, so being able to record and perform a remake of the iconic Venus song was a really special part of this campaign. I love that I could express my own passion and creativity, and hopefully inspire other women.” – SG
