Samer Sawaya, right, receives the award. BUPA Arabia,the Kingdom's first specialized health insurer, has added another accolade to its collection by winning the award for the Best Call Centre in the Middle East. It was presented by INSIGHTS Middle East at its annual event held this week in Dubai. The competition is considered to be one of the most comprehensive, rigorous and strategy-aligned contest of its type in the world, where leading companies across many industries compete. The award was received by Samer Sawaya, the Customer Service Manager at Bupa Arabia. "We are especially proud at winning first place in the large call centre category since INSIGHTS Middle East sets the regional benchmark for remote customer interaction success." said Tal Nazer, CEO of Bupa Arabia. "I am delighted to congratulate all those at Bupa Arabia who contributed in making this happen, specifically the Customer Service team. This acknowledges that we at Bupa Arabia we put the customer at the core of our strategy and strive to provide the best in class customer care to help them live healthier and happier lives." "This award not only strengthens our proposition in this competitive market, but truly represents the high performance service culture we are building at Bupa Arabia," he added. This is the third time that Bupa Arabia has been recognized by INSIGHTS Middle East at their annual event, having won awards in 2007 and 2008 in the Best Quality Assurance Program and Career Path categories. In addition, this latest success was also followed by another award which placed Bupa Arabia amongst the top ten companies in the Best Work Environment category. To provide the best possible customer service Bupa Arabia utilizes cutting edge technology in it's Call Centre, which is manned 24/7 by professionally trained teams experienced in resolving customers' queries and in responding to emergency situations. Other specialized services exclusively for Bupa Arabia members include: Message Bupa; the free SMS service that provides instant updates to members; automated pre-authorization; Doctor on the Phone; the medical advice over the phone for BA members; Bupa Roving Doctor; and International SOS for international emergency evacuations. – SG
