ALISTITHMAR Capital (ICAP), a wholly-owned subsidiary of the Saudi Investment Bank, has awarded "Mubasher Total Brokerage Platform Establishment" Project to Saudi National Technology Group. The new Alistithmar Capital's E-Broking services are part of the Saudi Investment Bank's initiatives to utilize cutting edge technologies for business excellence. ICAP aims to revolutionize its users experience with next generation delivery channels: rich Internet web-presence, mobility e-channels together with efficient personalized services and seamlessly accomplishing operative process automation to all customers across ICAP. Mubasher has leapt past the contemporary financial industry platform market by bringing innovative technology as an end-to-end solution: Total Brokerage Platform together with Asset Management solution. Mubasher solution combines the latest e-Broking front-to-back technology with a powerful multi-market Order Management System. Together with Mubasher Asset Management System, Mubasher has completed buy-side business needs for an overall next generation platform establishment. "We aim to achieve the excellence and market growth in our brokerage and asset management as envisioned in our strategy. E-Broking is our way-forward with Mubasher's leading Total Brokerage and Asset Management Platform as the perfect choice for us," said Abdulmalek Al-Sanea, Chairman of Alistithmar Capital. Mubasher will deploy its industry leading Total Brokerage and Asset Management Platform at ICAP, facilitating latest E-Trading/Mobility channels for ICAP customers: delivering world-class user experience backed with superior brokerage and asset management platform. "Bringing brokerage business closer to its client's — our front-to-back superior broking platform and market leading e-channels, will enable ICAP to strengthen its targeted growth and positioning," said Dr. Walid Al Ballaa Managing Director of Mubasher.
