GUESTS attending Dubai's Hotel and Leisure Shows starting this Saturday can now have their three day experience propelled to new heights after the co-located events formed a partnership with two of the city's top hotels – one of which is the tallest in the world. dmg events – organizers of The Hotel Show and The Leisure Show Dubai, taking place at the Dubai World Trade Centre from Sunday 17th to Monday 19th September 2016 – have teamed up with the JW Marriott Marquis Dubai and Kempinski Hotel Mall of the Emirates to provide their global visitors unrivalled accommodation during their time in the UAE. The landmark Dubai properties – announced today as the exhibitions' Official Hotel Partners – will provide special room rates and discounts at selected F&B outlets across the three days of the events for the 30,000+ guests expected to attend; a deal which amounts to exceptional value for a stay in two of the region's most famous hotels. The twin-towered JW Marriott Marquis Dubai is the world's tallest hotel. It is set in the city's central business district and has been a partner of the Hotel and Leisure Shows for several years. Kempinski Hotel Mall of the Emirates offers its services for the first time this year, following the completion of the property's USD100 million renovation in December. Directly connected to the award-winning Mall of the Emirates, the hotel is a leading luxury destination for business, dining and leisure in the UAE. Gary Williams, Event Director of The Hotel Show and The Leisure Show, explained that the expanded partnership was in response to both events' surging international appeal. He said: "More than 30% of our visitors arrived from outside Dubai in 2015, and we are expecting more global attendees than ever before this year. The Hotel Show's ‘International Village' now takes up a record 46% of the show floor, whilst The Leisure Show will be co-located with Piscine Middle East for the first time. Its organizers, Lyon-based GL events, have attracted exhibitors from all over the world including Canada and Australia. Global companies want to do business here, and we are providing hotel options for them at key points across Dubai including Business Bay, Al Barsha, and Mall of the Emirates." Kempinski Hotel Mall of the Emirates underwent a USD100 million renovation program, re-launching in December to critical acclaim. The luxury 5-star hotel, which, has wowed local and international guests, won both the ‘Best Hotel Suite' and ‘Best Hotel Renovation/Refurbishment' prizes at the Middle East Hotel Awards 2016. Coinciding with the 10th anniversary of the hotel's opening, Kempinski Hotel Mall of the Emirates unveiled its luxury Aspen Chalets in April this year, providing guests with a unique, authentic experience of a ski lodge in the heart of Dubai. Michael R. Payne, the hotel's General Manager, said: "Our hotel, with its unrivalled hospitality and F&B outlets, unique ‘themed' suites, and unrivalled access to some of the best leisure options in Dubai, is undoubtedly an excellent option for the attendees to the Middle East's leading events for its hospitality and leisure industry. We look forward to participating in many more editions to come." The breathtaking JW Marriott Marquis Dubai opened in 2012. As the world's tallest hotel, the 5-star accommodation boasts more than 1,600 guest rooms and suites spread out across two towers over 72 spectacular floors, providing panoramic city, canal, and sea views from 1,165ft up. Valerie Barrie, Director of Sales and Marketing at the hotel, said: "We have partnered with dmg events for three years now and have seen significantly increased occupancy rates over the dates of the Hotel and Leisure Show, with its visitors looking for unparalleled access to the city's business district, and a short five minute drive to the Dubai World Trade Centre."
