Al-Sharq THE percentage of complains at the reporting center in the Ministry of Commerce increased 50 times during the past three years. It is due to the great trust consumers have placed in the ministry after everything it's done to protect their rights in the past few years. Large shopping centers and especially the ones with multiple branches are challenged by a large number of complaints they receive that require a lot of time and effort to redress. Businessmen and companies are not worried about the future of their trade or reputation except from the increasing number of complaints from consumers reported to the Ministry of Commerce. What's even worse is complaining online on social media with documented evidence of either photos or videos. Unfortunately, many of these businessmen or companies never thought about training their employees, especially salesmen or customer service representatives, to develop problem-solving skills professionally and deal with their customers wisely and with transparency. In fact, more often than not many of the employees are the reason behind problems getting out of hand to an extent that the Ministry of Commerce has to step in. Many workers lack the basics of positive behavior when dealing with customers. Having customer service representatives who are fully aware of systems that protect the rights of the consumers and how to manage any problem are important skills that reflect on the companies' reputation. It should be a main objective for many businessmen to train their employees to master these necessary and basic skills.
