Saudi Gazette Mix FM, one of the younger Saudi radio stations, is taking part as a media participant in the Okaz Creative Advertising Awards. Mohanned Kattan, music and traffic manager at Mix FM, fills us in on the role of Mix FM in this unique competition and how this collaboration came about. Q: Is it the first time that Mix FM has taken part in a competition of this nature? A: Frankly, it is the first time for us. We wanted to take part last year, but we were only a few months old and such collaboration was still out of our league. However, Okaz kindly gave us a shot last year by allowing us to interview the winners and some of the jury prior the award ceremony. Q: How were you able to be part of OCAA? A: Thanks to Allah and our team, since we had proven ourselves last year, Okaz invited us this year and asked us to be a media participant. Q: What will your role be in OCAA? A: We covered the award's launch ceremony Saturday and interviewed most of the jury, as well as Sheikh Saleh Al-Turki, Chairman of the jury of the OCAA competition, and Waleed Kattan, Director General of Okaz Organization for Press and Publication. We will be in close contact with the participants before and after the competition and hopefully – maybe – host the awards function. Q: Why are you a part of this collaboration? A: Mix FM represents fresh faces and ideas to the Saudi media. So we are representing radio. We serve the role of the media in spreading the word, but we feel it is our social responsibility to help participants and our community. __
