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Huawei launches Honor smartphone, other devices at Beijing anniversary
Published in The Saudi Gazette on 23 - 12 - 2014

DUBAI — Huawei has launched the newest additions to its flagship device line-up, showcasing the Honor 6 Plus Smartphone alongside the Spree 4X smartphone and its Honor TV Box.
The launching was announced in Beijing during the celebration of the Huawei Honor's first anniversary.
"Honor" was first showcased as a new line of devices from Huawei last year and has since experienced impressive sales results, which were presented to hundreds of foreign and domestic media organizations at its anniversary event in Beijing.
The past year saw phenomenal growth within the Honor category, with unit sales of over 20 million and a sales revenue of $3 billion, representing a nearly thirty-fold increase.
The Honor 6 Plus features a cutting-edge dual 8 MP rear camera set to revolutionize smartphone photography.
The Spree 4X, is high-end Honor handset, which boasts the new 64-bit Kirin processor and supports a wide range of network spectrums worldwide.
The Honor TV Box provides consumers with 4K Ultra HD clarity. Jeff Liu, president of Huawei Honor, said that this was just the first step: “In the future, Honor hopes to cater to different consumer demands and seek partnerships with like-minded companies.
We seek to construct honor circle. Our 2015 target is to achieve 40 million units shipment and 5 billion dollars in revenue; and in 2016, Huawei Honor will sprint 10 billion dollars in revenue.”
The Honor brand was established on December 16, 2013 and has achieved unit sales of 20m in the space of just one year.
In 2014, on average, the brand sold 38 units every minute or 1 unit every 1.5 second. Moreover, sales rocketed from $100 million to $3 billion over this period.
This is 100 times the 2014 industry growth figure in China. As it is approaching the end of its first successful year, Huawei Honor made its latest impact by releasing the Honor 6 Plus during its anniversary.
The Honor 6 Plus is unrivaled for its revolutionary breakthrough in developing the dual rear cameras.
The dual-camera with dual 8 mega pixel, along with Huawei's dedicated triple IE algorithm engine, deliver a single-lens reflex grade capture experience for users, bringing a camera revolution to smartphones by enabling users to see the world through dual cameras.
The Honor 6 Plus uses the Kirin 925 octa-core chipset and provides 4G LTE CAT6 connectivity with a download speed of up to 300 Mbps that is the fastest in the industry.
The premium edition supports dual SIM cards (4G cards issued by China Mobile and China Unicom).
It provides a dual-channel ultra-large RAM with the 3 GB LPDDR3 module, a CPU frequency of 800 MHz, a 16 GB/32 GB ROM with the eMMC 5.0 module, and a microSD card support of up to 128 GB. — SG


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